Jakarta, 18 June 2026 – Green SM today introduced batik uniforms for Driver Partners across Indonesia, recognizing their role in serving communities every day and celebrating the values and cultural heritage that have long been part of Indonesian society.
The new uniform will be worn by Driver Partners serving passengers across major cities and destinations throughout Indonesia. The initiative is intended to strengthen Driver Partner pride and reflect the important role they play in representing Green SM through their daily interactions with customers.
Inspired by Indonesia’s rich batik tradition, the design incorporates elements of flowers, water, wind, and leaves, symbolizing harmony, growth, and sustainability. Green SM’s visual identity is integrated into the pattern, creating a design that combines local cultural elements with the company’s service identity.
The introduction of the new uniform forms part of Green SM’s ongoing efforts to enhance service consistency and strengthen the connection between its brand and the communities it serves across Indonesia.
For many Driver Partners, the uniform represents more than a professional identity. It reflects a shared sense of pride in serving local communities and being part of a service that accompanies people through their daily lives, from commuting to work and school to visiting family and exploring new destinations.
“Wearing batik makes me feel even more connected to the people I serve every day,” said Ibrahim, a Green SM Driver Partner. “Batik is part of our identity as Indonesians. When I wear this uniform, I feel proud to represent both my culture and my profession. I hope passengers can feel the warmth and hospitality that Indonesians are known for in every journey with Green SM.”
“Batik represents values that have shaped Indonesian society for generations, including hospitality, mutual respect, and togetherness,” said Mr. Deny Tjia, Managing Director of Green SM Indonesia. “Driver Partners are at the heart of every customer journey. Through this initiative, we want to recognize their contribution while embracing a cultural tradition that is deeply meaningful to Indonesians.”
The new batik uniform reflects our appreciation for the communities we serve and the values that continue to inspire us as we grow in Indonesia. We hope these values can be felt in every Green Journey through the professionalism, warmth, and dedication demonstrated by our Driver Partners every day.”
The initiative also supports Green SM’s platform, Green Together. Better Journeys. Better Lives., which highlights the role of Driver Partners, customers, and communities in creating better mobility experiences across Indonesia.
